Shielded Sites
This is not a new initiative (I first shared this way back in 2019) but it’s a good one and worth sharing again. The Shielded Site project lets victims of domestic violence access a shielded portal through which they can contact Women’s Refuge, find out how to make a plan to safely get out of […]
‘Pausing’ Your Instagram Account With A Beautiful Puzzle Feed
While regular and timely updates of our social accounts it always the goal, sometimes life and business focus means something has to give. The result of ignoring your Instagram account can be harmful for your brand. When you click through from someone’s website to their Instagram feed and the last photo is dated many weeks, […]
How To Increase The Reach of Your Promos and Competitions
Once you nail your comp (good prize that suits your target market, ease of entry etc) then you have to HUSTLE and promote the crappola out of it. I think that goes against the grain for most of us, but it really is necessary. Promo doesn’t have to be paid (although that will help). Here’s […]
Google to provide $575 million in COVID-19 relief credits for Google Ads customers [updated April 2020]
If you’ve been an active advertiser on Google Ads (formerly Google Adwords) since January 2019, then it sounds like you will receive a credit from Google. Update: Who is eligible for the ad credit? Small and medium sized businesses globally, who have spent with a Google Ads account in ten out of twelve months of […]
