Hold My Coffee: How I Saved a Client $20K (and Made 1,000 Sales)

The other guys just said ‘you have to build a new website.’ I said, ‘hold my coffee.’ ” A client reached out with an issue on another business website they had. They’d received advice from their big website agency that they couldn’t sell their new product on their existing Squarespace site and would need a […]
5 Free Ways to Boost Website Sales (No Tech Degree Required)

If things are a bit quiet with enquiries or sales on the website front, here’s 5 things you can do right now to increase your website’s conversion rate to sales (or leads), without spending any money. My goal whenever I post is to provide practical advice to improve your website engagement that you don’t need […]
The Ultimate No-BS Guide to Changing Your Domain Name (Featuring WordPress and Google Workspace)

Oh boy, you’ve decided to change your domain name. Whether you’re rebranding or simply snagged a domain that actually spells out a real word, I’m here to guide you through it. First off, don’t panic. I know the idea of switching up your domain name on your WordPress site and email (hello, Google Workspace) sounds […]
What domain should I get? .co.nz or .com?

If you’re starting a new business or rebranding an existing one the decision on what domain to use is important. For companies in New Zealand whose only focus is the kiwi market, the debate often boils down to whether to opt for a .co.nz or a .com domain. Here’s my two cents on ensuring your […]

